Conference Talk

Searching the art style to not get lost in the age of Tech rush

Jun 03, 2023

Do designers need an art style? I think so. As a freelance motion designer, Marina Nakagawa will talk about why developing an art style is so important in the motion design industry and how her art style has helped her to survive in this fast-moving business. Now, we are facing the excitement and fear of AI, and the creativity and skill of art direction are becoming more important for designers in any stage or field than ever before. Finding an art style is not easy, everyone has their own journey to find their voice, she will talk about her journey and share tips to help you find your own art style.

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Marina Nakagawa

Motion designer, 3D artist

Marina is a freelance motion designer, director, animator based in London, from Japan. She loves cute characters, fun animation and just love rendering the cute things in her brain. She also loves cooking, baking, eating, watching movies, coffee, all fluffy animals and not so fluffy animals. After She moved to London, She has worked at 2 studios and started her journey as a freelance in 2019. Since then, she has worked on amazing projects from making music videos for musicians, creating social content, website animations, stickers for big game titles and TV ads…just to name a few.

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