Two Halves of a Whole: how writing makes design better, and vice versa

The way it looks and the way it reads: these are two halves of a whole. As a designer, you’ve likely spent a lot of time thinking about layout, presentation, and interaction. In this talk, Andrew covers the other half. He looks at how storytelling, prose, and a conversational approach to design can elevate your work as a whole. If you are a UX writer or pen product copy yourself, this talk is for you as it provides content-first tactics for solving design problems — but also a greater appreciation for how language determines the way our work feels and functions. Andrew Schmidt is a writer who finally found his calling — bringing pleasantly human language to the software we use every day. Before joining Slack, Andrew produced an indie film and spent a couple of seasons writing about soccer culture in Los Angeles. Theme: Are we on the same page?

Logo DM+

You don't have an account yet?!


Create your Design Matters Plus account and get first access to the very best of the Design Matters events and community.

SIGN UP


Already have an account? Sign in