Boot up the options for your digital voice assistant of choice, and you’re likely to find two options for the gender you prefer interacting with: male or female. The problem is, that binary choice isn’t an accurate representation of the complexities of gender. That’s why Virtue, The creative agency by VICE, created Q – the world’s first genderless voice for voice AI. Created for a future where we are no longer defined by gender. Emil and Jacob dive into this project in this talk. Emil Asmussen is a Creative Director at VIRTUE, The Creative Agency by VICE. He is one of the creators behind Q, Genderless Voice, a project that contributed to a research report by The United Nations and was featured in publications such as WIRED, BBC, and World Economic Forum. Jacob Ziegler is a Graphic Designer at VIRTUE Nordic. With a background in editorial design, Jacob’s work is type-driven while maintaining conceptual approach. His work has been featured by Fast Company, It’s Nice That and WIRED. Theme: Design + Activism
Emil Asmussen is a Creative Director at VIRTUE, The Creative Agency by VICE. He is one of the creators behind Q, Genderless Voice, a project that contributed to a research report by The United Nations and was featured in publications such as WIRED, BBC, and World Economic Forum. Jacob Ziegler is a Graphic Designer at VIRTUE Nordic. With a background in editorial design, Jacob’s work is type-driven while maintaining conceptual approach. His work has been featured by Fast Company, It’s Nice That and WIRED.