Joy Richu

Illustrator & Designer, Independent

Joy Richu is an award-winning illustrator and designer celebrated for bridging people and brands through compelling visual storytelling. She holds a Bachelor of Fine Arts in Creative Writing from the University of British Columbia and graduated with honors in Digital Design from Vancouver Film School. Joy has collaborated with esteemed brands such as Coca-Colaand Porsche, showcasing her versatility. Rooted in her Kenyan heritage and enriched by global experiences, Joy’s work celebrates the subtle beauty of ordinary moments, infusing each piece with cultural richness and authenticity. In 2024, Joy made history as the first Kenyan to receive the prestigious Cannes Lions See It Be It Award, recognizing her leadership and innovation in the creative industry. Passionate about cultural representation, Joy crafts designs that bring untold stories to life. Dedicated to advancing visual storytelling, she continues to leave a mark on the global design landscape.