Conference Talk

The Story of No: Turning Rejections into Innovations

Sep 28, 2023

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John Teo

Design Lead, Adidas

John has held roles as a product designer, an interaction designer, a service designer, a UX designer (he finds the array of titles amusing). Fundamentally, he's a designer at heart. His career has spanned diverse sectors, from banking to energy to the public sector. Currently a design lead at adidas, he leads different initiatives on the Confirmed app, the home of adidas' most exclusive offerings. When he's not moving pixels, you'll likely catch him experimenting with new tools or indulging in some doodling.